Leader Blues

Monday, March 05, 2007

TOP STORY >>Newspaper celebrates 20 years of publishing

IN SHORT: The Leader marks two decades and invites readers to take advantage of a great special.

The Leader is 20 years old this weekend.

The newspaper, which began publishing on March 4, 1987, has more than doubled its circulation in the past two decades.
We’re looking to double our circulation again in the next couple of years.

To celebrate and to thank our loyal readers, we’re offering a two-year subscription — that’s 104 big issues — for $20. See today’s back page for our first front page and a coupon on the bottom.

So fill out the coupon and keep enjoying The Leader, an award-winning newspaper known for its coverage of local news, sports, commentary, features and a colorful TV guide.

The Leader began as a free-circulation newspaper and has grown into the largest paid non-daily paper in Arkansas.

The newspaper consistently wins state and national awards for excellence thanks to The Leader’s talented staff of writers, designers and photographers. Match that with a dedicated advertising sales staff, production team, office support staff, press operators, mailroom personnel and route carriers, and the winning combination brings our loyal readers their twice-weekly Leader.

The company, located at 404 Graham Road in Jacksonville, was founded by Garrick and Eileen Feldman with two employees at 1314 John Harden Drive.

The Feldmans still own and operate the family business, which has some 100 full- and part-time employees, making The Leader one of the major industries in Jacksonville.

The Leader goes into more than 40,000 homes in several towns from Sherwood to the Searcy city limits, from Carlisle to England, as well as Jacksonville, Little Rock Air Force Base, Cabot, Ward, Austin, Beebe, Des Arc and elsewhere.

The Leader Extra is delivered free to nonsubscribers in Pulaski, Lonoke and White counties.

We’re also one of the state’s largest commercial printers. The Leader publishes the Drop Zone, the official newspaper of Little Rock Air Force Base, and the Arkansas Minuteman, the official newspaper of the Arkansas National Guard.
The Leader also prints several other weeklies, monthlies and circulars.

The Leader has the largest press line between the Arkansas River and north Arkansas and recently expanded a second line, making it possible to print two newspapers at the same time.

The newspaper hosts a wholesome, family-friendly Web site: www.arkansasleader.com.
See also the Drop Zone Web site at lrafbdropzone.com.